THE term “media baron” has always been synonymous with ownership of mass media. With the rise of supersized multinational media companies, however, the term no longer expresses the class status of those in control — presiding over the billions of facts and countless opinions from large swathes of the globe which fall under their influence. The Independent Group’s CEO Gavin O’Reilly, for example would not be a baron, if he had any say in the matter he would be a mogul. However, simply being a mogul or a tycoon does not express his current status. Take the fact that Clear Channel Communications Inc, the radio, television and advertising company upon which his fortune is based, is far, far greater.